SPICE media Production Benchmark Report
IS YOUR PDP CONTENT FALLING BEHIND?
We analyzed 59 global outdoor brands and their PDP (Product Detail Page) content. Here's what they're doing right and where most are failing.
LEARN MORE “
“Only 14% of brands used detailed video on PDPs CONTENT”
We’re Not Guessing. We’re Measuring the PDP Content.
59 Outdoor Brands
7 Apparel Product Categories
3,000+ PDPs Content
10,000+ content objects
SPICE media production
BENCHMARKED CLOTHING CATEGORIES
JACKETS | PANTS | LAYERING | FOOTWEAR | BACKPACK | HATS | TENTS
SPICE media production
59 OUTDOOR BRANDS ANALYZED
Segmented brands into three main tiers:
Professional Outdoor Brands — Arc'teryx, Black Diamond, Mammut
Intermediate Outdoor Brands — The North Face, Jack Wolfskin, Haglöfs
Entry-Level Outdoor Brands — Decathlon, Sports Direct, Intersport
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Discounts are provided for regular customers. For more details, call us or request a call
Ready To Elevate Your Brand's Pdp Content?
Gain a competitive edge with the full Benchmark report, packed with actionable insights, detailed comparisons, and expert recommendations. Don’t miss the chance to optimize your product pages for maximum impact.
TASTE OF THE BENCHMARK – FOR FREE
Curious about how your brand stacks up against the competition? Our free teaser gives you a snapshot of our full benchmark, including the top 5 brands ranked and best-practice examples. It’s the perfect way to get a sense of where you stand before diving deeper. Get a
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GET THE FULL BENCHMARK REPORT FOR JUST 79€
Ready to take your brand to the next level? The full report includes detailed insights, deep dives into specific categories, and actionable recommendations to optimize your product pages for maximum performance. Perfect for brands looking to lead the market, not just follow it.
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Stop Guessing. Start Benchmarking.
Send us a few PDP links, and we’ll send back a free, confidential benchmark report with your SPICE Index score and expert commentary.
Impressum
Managing Director: Dr. Phillip Kirst,
Company registration number: Amtsgericht Lübeck HRB 19408 HL
VAT identification number: DE 290 642 797
Privacy Policy | Privacy Policy for Candidates | Terms and Conditions
© 2025. Spice Media Production. All Rights Reserved.
Managing Director: Dr. Phillip Kirst,
Company registration number: Amtsgericht Lübeck HRB 19408 HL
VAT identification number: DE 290 642 797
Privacy Policy | Privacy Policy for Candidates | Terms and Conditions
© 2025. Spice Media Production. All Rights Reserved.
